Make your comms more human: the cheat sheet
We know tone of voice can be one of the hardest things to get right - especially when you're juggling business updates, sensitive topics, and sign-off layers.
That's why we’ve pulled together a Be More Human Cheat Sheet.
It’s a quick, practical tool to help you shift from robotic to real. Whether you're rewriting an all-staff update or nudging your leadership team toward a warmer tone, this guide is here to help you write like a person (not a policy).
We cover:
Clear dos and don’ts
Real-life rewrites
A “sense check” and of course a TL;DR!